Initial Public Offering · 2025
Delivering speed,powering everydaylife.
ninja is the Kingdom's homegrown instant-commerce platform — essentials delivered in minutes. We're opening our next chapter of growth to public investors.
Leadership message
A note to prospective investors
As a homegrown platform born in the Kingdom, ninja was built on a simple promise — that everyday essentials should arrive in minutes, not hours. Ahead of our public offering, we are scaling that promise across more cities, deeper selection and smarter logistics, while keeping the speed and reliability our customers reward us for every single day.
About the company
One of the Kingdom's leading instant-commerce platforms, scaling fast.
From a single dark store to a nationwide fulfilment network, ninja has built a reputation for speed, reliability and selection. Today the platform serves millions of orders across grocery, convenience and pharmacy — with the operating discipline to keep growing profitably.
Dark stores across the Kingdom
Key figures
Financial & operational highlights
Figures shown are illustrative placeholders for this branding demonstration.
Strong presence, strategic expansion
Live in 20+ cities today, with planned rollout into new regions across the Kingdom.
Our dark-store network is engineered for density — putting inventory minutes from customers and unlocking faster deliveries as we expand into high-growth regions.
About the offering
Funding the next leg of growth — expansion, selection and automation.
Proceeds from the offering are earmarked for new dark stores in high-growth regions, deeper assortment and private label, and continued investment in the logistics and merchandising technology that compounds with scale.
IPO timeline
Key dates for the offering
Indicative dates for illustration. Refer to the official prospectus for confirmed timing.
Growth & success pillars
Four engines driving durable, profitable growth.
Each pillar reinforces the others — more stores create more density, density sharpens the technology, and the technology funds the next expansion.
A purpose-built fulfilment grid that places inventory minutes from demand. Each new dark store widens coverage while lifting drop density and rider utilisation.
Broadening assortment across grocery, pharmacy and convenience, anchored by a growing private-label range that improves margin and customer loyalty.
Routing, batching and demand-forecasting models that compress delivery times and cost-per-order as order volume scales.
Real-time inventory, pricing and staffing decisions powered by first-party data from millions of completed orders.
Investment highlights
Why investors are paying attention.
ninja is recognised across the Kingdom for fast, dependable instant commerce. The brand's defining promise — essentials in minutes — drives repeat ordering and word-of-mouth growth.
Launching instant commerce in cities still served mainly by traditional retail captures demand early and builds defensible local density before competitors arrive.
Improving contribution per order through higher basket sizes, denser delivery zones and disciplined fixed-cost management at the dark-store level.
Subscription and rewards programmes lift order frequency and lifetime value while keeping acquisition spend efficient.
A flexible, channel-agnostic marketing engine that reallocates spend toward the highest-return cohorts and regions in near real time.
A proprietary logistics and merchandising stack that compounds with scale — every additional order sharpens forecasting, routing and pricing.
Leadership & governance
The people behind ninja
How to subscribe
Three steps to take part
FAQs
Questions, answered.
Everything prospective investors most often ask about the ninja offering. For full detail, always refer to the official prospectus.
The offering is open to eligible institutional investors during the book-building period and to qualifying individual investors during the retail subscription window. Refer to the prospectus for full eligibility criteria.
Individual investors can subscribe through any of the appointed receiving banks via branch, app or online channels during the retail subscription period using a valid investment account.
Allocation follows the close of the subscription period, with refunds for any unfulfilled amounts. The expected listing date will be confirmed in the final offering announcement.
The full prospectus and supporting documents are available in the IPO Resources section below and through the financial advisor's official channels.
Minimum and maximum subscription amounts for individual investors are set out in the prospectus and may vary by receiving bank.
Financial advisor, lead manager & underwriter